After Google penalized TextLinkAds.com in the past few months, now Google had go for bloggers in PayPerPost.com’s network. What Google done is they demoted those blogs who write paid posts from PayPerPost.com from whatever page rank they had to zero.

What is the solution of PayPerPost.com?

Their solution is RealRank. According to PayPerPost.com, RealRank data is gathered from the IZEA Toolkit “ITK” (formerly PPP Tools). It is a piece of javascript that many of you already have and those outside of PPP will be able to get from a separate site without joining PPP or SocialSpark. ITK gathers REAL traffic information, much like your analytics platform and ranks users based on their standing within the network. The formula is relatively simple.

70% weighted towards visitors per day
20% weighted towards amount of ACTIVE inbound links per day
10% weighted towards pageviews per day

What is the solution of Blogger?

Blogger like me also cannot do anything, but I can see other bloggers start to use other keyword to replace their existing category of “sponsored post” or “paid post” or “payperpost” and so on. Mostly they don’t want to let people know their blog has participated in writing paid post. This is good for those advertisers are looking for post with no sponsored or paid text.

Summary of Future Trend of Paid Post Writing

• No sponsored or paid text can be found on the blog although they have participated in writing paid post.
• Blog Advertising Network company will come out their own ranking tool to replace page rank, like PayPerPost.com use RealRank
• Page rank will not use to rank your blog in blog advertising network.